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Is It Time to Say Goodbye to the 5-Day Workweek?

French philosopher Jean-Jacques Rousseau once said, “Man is born free, and everywhere he is in chains.” In today’s context, it might be rephrased as: “Workers are born free, yet always confined to office cubicles.” For many, the office has become…

  • Evelyn Brooks
  • June 9, 2025
  • HR, Insights

GEO vs SEO: Rethinking Search in the Age of Generative AI

Introduction: Why SEO Alone No Longer Works The rise of generative AI has triggered the fourth revolution in information retrieval. Traditional Search Engine Optimization (SEO) is no longer sufficient. A new paradigm—Generative Engine Optimization (GEO)—is emerging, fundamentally changing how content…

  • Evelyn Brooks
  • June 7, 2025
  • 1 Comment
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